Effective date: June 2026
This Legal Notice governs access to and use of TRAIT. (“the Website”).
By accessing this Website, users agree to the terms set out below.
1. Publisher
TRAIT. is an independent editorial publication covering fashion, creative direction, and industry developments.
Publisher and Editor: Maëlle Trauffer (publishing as May)
Country of publication: Switzerland
Contact: editor@trait.press
2. Website Hosting
This Website is hosted by:
Infomaniak
Infomaniak Network SA
Rue Eugène-Marziano 25
1227 Les Acacias
Geneva, Switzerland
3. Intellectual Property
Unless otherwise stated, all editorial content published on TRAIT., including but not limited to:
- articles
- written analysis
- original texts
- graphics
- branding elements
- logos
- design elements
is protected by copyright and intellectual property laws.
No part of this Website may be reproduced, distributed, modified, published, or transmitted without prior written permission, except where permitted by law.
4. Third-Party Content and Credits
TRAIT. may reference, quote, embed, or display third-party content including images, brand materials, runway imagery, press assets, or external media for editorial, informational, commentary, or analytical purposes.
All trademarks, brand names, images, and visual assets remain the property of their respective owners.
If you believe content published on this Website infringes copyright or intellectual property rights, please contact us and the relevant content will be reviewed promptly.
5. External Links
The Website may contain links to third-party websites or external resources.
TRAIT. has no control over the content, availability, or policies of external websites and assumes no responsibility for them.
Access to external websites is at the user’s own risk.
6. Disclaimer
The information published on TRAIT. is provided for editorial and informational purposes only.
While reasonable efforts are made to ensure accuracy, TRAIT. does not guarantee that all information is complete, accurate, or continuously up to date.
Opinions expressed in editorial content reflect analytical interpretation and should not be considered professional legal, financial, or commercial advice.
7. Applicable Law
This Website is governed by the laws of Switzerland.
Any dispute relating to the use of this Website shall be subject to the jurisdiction of the competent Swiss courts, unless otherwise required by applicable law.
8. Contact
For legal inquiries, copyright claims, or general questions, please contact:
TRAIT.
editor@trait.press
Switzerland